Rae Beauty
Visual Identity 
Esthetics Spa in North Idaho
Visual Identity
This visual identity leans into soft, muted colors to capture that calm, “treat yourself” feeling you get from a good spa day. The daisy logo adds a personal touch, inspired by the owner’s favorite flower, and the soft muted tones bring in a feminine, welcoming vibe that ties everything together.
See it in action
The final pieces bring the brand to life. Each piece uses the soft pink palette and daisy elements to keep everything feeling clean, feminine, and consistent. 
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